Our Clients
From luxury icons and independent standouts to boutique newcomers, global portfolios, and tourism boards, our clients span every sector of travel—hotels, cruise lines, spas, destinations, and airlines.
Hotel and Travel Company Testimonials
“We worked with Innovative Travel Marketing since the beginning. Over 30 years, from Paramount to PUBLIC, they always deliver!”
“We have worked closely with the ITM team for over 30 years. They are an outstanding organization, in addition to their buying prowess. ITM delivers both group and leisure business to The Breakers and I would personally recommend ITM to any hospitality entity looking to increase their sales and client base.”
“ITM’s tactical campaigns always hit the mark. We raise our revenue gaining more affluent customers every time. Working with ITM is always a plus for our hotel.”
“ITM knows the luxury market and how to reach our affluent customers with targeted media. Whenever we need to support new hotel promotions we work with Jody and her team to get the best ad placement value.”
“I have yet to meet anyone who works with Jody Merl, and her outstanding team at ITM, that does not sing their praises, marvel at their superhuman negotiating skills or stand in awe of their effectiveness. The relationship between the Lodge and ITM has been one of the drivers in our growth since 2010.”
“ITM expands our co-op marketing offers with barter offers and cost‑effective cash campaigns that give members the opportunity to participate in high‑level media to bring business in season.”
“ITM provides superb service and strategic tactical marketing opportunities for Velas Resorts with a quick turnaround that is targeted and effective. We have worked with ITM from inception to raise awareness of special offers and high season promotions.”
“ITM was instrumental in the brand launch of The LINE as well as in the opening campaigns of each LINE hotel in L.A, D.C. and Austin.”
“ITM’s hospitality sales and marketing knowledge helps us target the right audience to bring in direct business from customers with spending power.”
“ITM’s understanding of our luxury customer delivers a seamless effort for marketing to key affluent markets and gain awareness and new business for Small Luxury Hotels of the World.”
Media Company Testimonials
OUTFRONT MEDIA
“ITM has been delivering outstanding hotel accommodations and customer service to us for over twenty-five years. We use their hotel inventory for our corporate/sales and other divisional meetings, as well as for incentive trips and business travel. Their staff is professional and accommodating, and our association with Jody Merl and the team at ITM has become a valuable partnership.”
HEARST
“At Town & Country, Veranda, Elle Décor, we’ve worked with ITM for years and the level of service and dedication they exhibit to the travel industry is incredible. They are true professionals and take personal interest in delivering what is best for their clients to help them grow their businesses.”
BUSINESS TRAVEL EXECUTIVE
“In today’s fast-moving business environment, it is rare to see an organization that exceeds expectations. Yet, ITM stands head and shoulders above the rest. We always know what to expect from the ITM team: professionalism, responsiveness and accountability in serving our mutual clients and their best interests. ITM always strives to go to the extra mile.”
BLOOMBERG MEDIA
“I am writing to express my admiration for the professionalism, technical expertise, teamwork and commitment to Bloomberg that has been demonstrated by ITM over and over again. My experience with ITM is truly among the BEST!”
MEDIAMAX NETWORK
“We have been working ITM since 2005, providing their clients with geographically targeted exposure in world-class Condé Nast publications like Condé Nast Traveler, The New Yorker, Arch Digest, Vanity Fair, Vogue and others. Jody and her team provide a valuable service for their clients and are consummate professionals in their dealings with their media partners.”
NORTHSTAR: “ITM has been a strong partner to Meetings & Conventions and Business Travel News for many years. We depend on Jody and her Media Buying team to bring excellent advertisers to our publications. In addition, they have the best client services team to assist with our business travel needs and client events.”
Innovative Travel Marketing | 199 Baldwin Road, Parsippany, NJ 07054
973‑331‑8171 | Privacy